Sydney Sweeney’s explicit Novig ad sparks backlash from female athletes

Sydney Sweeney’s latest campaign has drawn criticism from female athletes, who say its portrayal of sport undermines years of work to have women recognised for their talent rather than their appearance.The Euphoria star appears largely nude in an advertisement for sports prediction platform Novig, using sporting equipment including tennis rackets, balls and a hockey stick to cover herself. The commercial ends with Sweeney appearing topless on a pool table as she says, “You can’t trade this, I ju...

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