Sports3h ago
Liverpool to replace Standard Chartered with Turkish Airlines in £300m+ shirt deal
Liverpool have agreed a reported £300million-plus, five-year sponsorship deal with Turkish Airlines, replacing Standard Chartered as the club’s principal and front-of-shirt partner from 2027. The deal, reportedly worth more than £60million annually, ends Standard Chartered’s 17-year shirt sponsorship. Turkish Airlines branding will feature on Liverpool’s men’s, women’s and academy shirts, making it one of the Premier League’s biggest sponsorship agreements.
This story was originally reported by Times of India — Sports. As an automated real-time news aggregator, NewsToolBar provides multi-perspective indexing and AI summarization while directing full readership directly to primary publisher sources.
ALSO REPORTED BY OTHER SOURCES (3)
Turkish Airlines will be new Liverpool shirt sponsor in £300 million deal
Turkish Airlines will be new Liverpool shirt sponsor in £300 mn deal
Liverpool announce five-year sponsorship deal with Turkish Airlines
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