
General Motors CEO Mary Barra has highlighted a cultural aversion in the United States toward manual labor and skilled trades. To address this workforce gap, the automaker invested $200 million last year into training programs aimed at helping Generation Z pursue careers that offer strong earning potential and resilience against automation.
General Motors invested $200 million in skilled trades last year. Its CEO Mary Barra says they could offer Gen Z a more “AI-proof” path to six-figure pay.
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