‘The Dummies Guide to Enterprise Customer Data Platforms’

Analytics

Digital Marketing / Analytics - 25 Views

Get the guide! The Dummies Guide to Enterprise Customer Data Platforms demystifies in straightforward terms customer data platforms and how they can empower marketers – to leverage valuable data and handle the segmentation that will enable better, more efficiently targeted marketing. Learn to integrate data from all sources, segment a buyer profile, create optimal buyer models, and much more.

This guide:

  • Covers working with data that historically has been tough to unify.
  • Describes how marketers can control the data themselves without IT help.
  • Gives strategies for automation to reach buyers in optimal ways to make a brand loved by customers.

Visit Digital Marketing Depot to download your copy.

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