Tag: Facebook

Digital Marketing / Social - 2 weeks ago

How to Use Quizzes in Facebook Lead Ads

Want more engagement for your Facebook lead ads? Have you tried adding a quiz? In this article, you’ll learn how to add a social media quiz to your Facebook ads. Why Use a Quiz in Your Facebook Lead Ads? Facebook lead ads let you run lead gener...

Digital Marketing / Social - 4 weeks ago

How to Lower Your Facebook Ad Spend

Do you want to reduce your Facebook ad costs? Wondering how to spend less to convert cold audiences? In this article, you’ll find four tips for reducing the cost of acquiring and converting new customers with Facebook ads. #1: Use Relevance Sco...

Digital Marketing / Marketing - 8 months ago

f8 2018 Recap

One of the things I love most about being a Product Manager is the opportunity and responsibility to keep tabs on industry news and developments. Having a good grasp of the digital publishing landscape – from emerging trends to competitive research...