Category : Digital Marketing

Digital Marketing / Social - 4 years ago

Top 5 Ways to Use Google+ for SEO

This Q&A series is designed to help new SEOs get started. The questions come from the young SEO professionals at the nonprofit Revision Ventures, and the answers come from you, experts in the digital marketing community.  In this post, Conductor’...

Digital Marketing / Analytics - 7 years ago

10 Cool Things you can do with IndexTools

By Eric Enge One of the tools that we have been evaluating during our Analytics Study is IndexTools. IndexTools is a powerful web analytics tool that is available at a relatively low price. I sat down with Dennis R. Mortensen, IndexTools COO, and we...

Digital Marketing / Analytics - 7 years ago

Web Analytics and Cookies

By Eric Enge This article will review the several different ways that analytics software packages implement first party cookies, and how it affects the accuracy of the data you receive from those software packages. The solutions chosen have interesti...

Digital Marketing / Analytics - 7 years ago

Jim Sterne on Social Media Metrics

Key Points Jim provides great perspective on how we should think about Social Media Analytics. The major takeaways from this discussion are: Social behavior is intrinsic to the web. Today it might be Facebook and Twitter, and tomorrow it might be...